People read. Words matter.
I believe that the best experiences are created through informed, human-centered design.
I’m a content strategist / UX Architect with over ten years of experience working in small and large agencies, product companies, and government organizations. I learn quickly and make a meaningful impact on every project.
My adaptability and expertise have made me a valuable asset in fostering innovation and connecting the dots between diverse teams. I love tackling ambiguous problems and challenging assumptions.
Check out my portfolio for some examples of my work (you’ll need a password), and reach out if you have questions or want to work together.
Areas of Practice
Content Strategy & Information Architecture
Content modeling, voice and tone definition, content guidelines for conversational interfaces, style guides, content organization and prioritization, tagging and filters, metadata schemas, sitemaps, navigation
Product Strategy & Product Management
Product vision, feature and requirement definition, planning and scoping, project management, user stories and acceptance criteria, backlog refinement, KPIs and metrics
Research
Generative research, concept testing, persona/archetype development, competitive analysis, audience segmentation, usability testing, customer experience research
Design
User experience design, wireframes, user journey mapping, prototypes, interaction design, content design, service blueprints
“Design is relationships. Design is a relationship between form and content.”
– Paul Rand
Get in Touch
I would love to hear from you.